Why Does Chocolate Make You Feel Better?

Why does chocolate make you feel better? Many of us associate love, warmth and friendship with food, and especially with chocolate candy, and ice cream. We may "reward" ourselves with food because in our subconscious mind it makes us feel better. For this, we can thank our parents (and grandparents, and teachers...) for bribing us with junk when we were children. When we give in to emotional urges to eat, we might feel better immediately, but the effect is only temporary. The cravings will return again and again until we identify and deal with the emotions or issues we’re trying to stuff down with food.

Learn more about your favorite junk food! Check out our book, Unjunk Your Junk Food.