Non-GMO Project Sales Surge
- Monday, 29 October 2012
Recent polls show that more than 90% of Americans want to know whether or not their food contains GMOs. If food companies and retailers refuse to label products containing GMOs, then why not label the products that do not contain them?
The Non-GMO Project verified seal does just that, and according to Food Navigator USA, consumers are responding. Sales of Non-GMO Project verified products surged by 66% in the past year to $2.4 billion making it the fastest growing food eco-label in North America. More than 5,000 products have been GMO-Project Verified.
The Non-GMO Project Verification program tests products for GMO content at points along the production chain considered to be high-risk for GMO contact. Testing of the finished product is not reliably measure whether or not a food or food product contains any GMOs.
Currently, this is the only organization offering independent verification of testing and GMO controls for products in the U.S. and Canada. USDA certified organic products are not tested for GMOs.
The Non-GMO Project’s website states, “Buying products that are verified by our program is the best way to support the sustained availability of non-GMO choices in North America.”
Photo credit: Naturally Savvy